Domestic and International Banner Campaign
Statics were created for both domestic and international campaigns in 18 sizes, featuring 6 distinct date and CTA messaging variations. This campaign was unusual as it had just one approved piece of keyart. Sizes: 160×600, 300×250, 300×600, 320×50, 320×480, 410×410, 600×498, 700×979, 728×90, 750×500, 960×286, 970×250, 1200×1200, 1481×560, 1920×1080, 1944×490, 2432×838
Four progressive units were created, each showcasing various iterations of an initial video. All units included date coding to dynamically present release dates and CTAs. During the release week, quotes are incorporated, exchanged, and implemented with same-day service.
Example: 970×250 Progressive
Along with the standard units listed above:
Amazon Feature Rotator
ESPN
Fandango App
Fandango HPTO
Flixster
GoogleDiscovery
Hulu
Twitch
UFC
Because we worked directly with the studio, we were able to deliver this campaign at 30% below the market rate offered by traditional agencies. Reach out below for details.
